Blue Ocean Strategy Malaysia
The eleventh malaysia plan used blue ocean strategy tools and frameworks to formulate high impact low cost national strategies that are able to be rapidly executed.
Blue ocean strategy malaysia. Chan kim and renée mauborgne takes a creative and systematic ways to forming strategies in both the public and private sector. National blue ocean strategy. Secara rasmi disingkat sebagai nbos ialah satu program yang dilancarkan oleh perdana menteri malaysia keenam najib tun razak. How malaysia s government used the blue ocean strategy with 2 key projects the prison system and the urban transformation centres utc.
Malaysia wants to be a truly advanced country where people enjoy high income along with a greater level of public well being. To achieve this the malaysian government is applying the blue ocean strategy principles of high impact low cost and rapid execution to national development through national blue ocean strategy. Application in universiti sains malaysia library blue oceans recommend a new space in which market boundaries and industry structure are not given and can be reconstructed and it is a time for setting a new strategy before which all other strategies fall within the realm of the red ocean strategy figure 1. The mba blue ocean strategy is designed to nurture and empower leaders and managers of the future who will make a significant difference in the marketplace.
Strategi lautan biru kebangsaan bahasa inggeris. Terdapat lebih daripada 80 jabatan dan agensi kerajaan melaksanakan 116. Delivered by ucsi in collaboration with the blue ocean strategy regional centre the programme emphasises the blue ocean strategy framework which has been incorporated into both the curriculum and pedagogy. One key blue ocean strategy tool used in the formulation and communication of the eleventh malaysia plan was the strategy canvas.